How to Find Your Face Shape (So You Can Sculpt Like a Pro)

Wondering why certain makeup techniques look great on others but not quite right on you? It might come down to face shape. Knowing your face shape helps you contour, highlight, and even choose hairstyles that enhance your natural structure.

Here’s how to find your face shape in just a few simple steps — no guesswork, no measuring tape required.

Step 1: Pull Your Hair Back

Start with your hair off your face and shoulders. A clear view of your hairline, jaw, and cheeks is key.

Step 2: Look in the Mirror

Pay attention to:

  • Your forehead width
  • The shape of your jawline
  • The length vs. the width of your face
  • Where your cheekbones sit

Step 3: Match the Signs

Oval Face

  • Forehead slightly wider than the chin
  • The face is longer than it is wide
  • Rounded jawline

Round Face

  • Equal width and length
  • Full cheeks
  • Rounded jawline with no sharp angles

Square Face

  • Jaw, forehead, and cheeks are almost the same width
  • Strong, angular jawline

Heart-Shaped Face

  • Wider forehead
  • Narrow chin
  • High, defined cheekbones

Diamond Face

  • Narrow forehead and chin
  • Wide cheekbones
  • Angular features

Long/Rectangular Face

  • Face is significantly longer than it is wide
  • Straight sides with a strong jaw and high forehead

Why It Matters

Once you know your shape, you can tailor your makeup to flatter it:

  • Add contour to soften a square jaw
  • Highlight cheekbones to balance a heart shape
  • Focus on lifting techniques for rounder faces

And with the right tool, it’s easier than ever. Your Beautyblender bounces product exactly where you need it — for sculpted, natural definition that fits your features.

Want the full breakdown on face shapes and how to enhance yours? To read the full blog, click here.

Location: United States

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